Join IxDA Pittsburgh (virtually) as we talk about trust and automation with Francine Gemperle. “Doors open” at 5:30, and the talk will start at 5:45.

About the Talk

Trust is a key part of effective human relationships, as we ask people to be increasingly dependent on automated technology – the question of how to design for trust comes up. Seegrid has supported a research effort to synthesize the vast literature on trust in automation in order to leverage it effectively in our product development efforts. Francine will share insights from this work and some pointers for anyone interested in creating technology interactions that build trust.

About Francine

Francine gathers insights about people and brings their needs to the forefront of technology development. She applies a variety of proven research methods with a focus on crafting the research inquiry to gain actionable insights to inform design. Francine is experienced at sketching new product ideas, teaching, facilitation, project management, planning, and design. During her 20+ year career, Francine has led design teams with dozens of companies. With nine patents and more than 15 publications to her credit, Francine has exhibited and lectured about her work at schools and institutions around the world. Francine is the Design Principal with the growing Design Group at Seegrid. She also teaches User Experience Research at Carnegie Mellon. She has created the Handbook of People Research as a way to introduce the power of understanding people to anyone in the business of creating experiences for people. Previously, she worked at Uber ATG, MAYA Design, and LUMA Institute.